Meta desires to develop its retail footprint, Business Insider reported on Wednesday.
As Meta continues to put money into wearables, these shops would ideally assist Meta enhance the gross sales of {hardware} just like the Ray-Ban Meta glasses and the Meta Quest VR headsets. These merchandise could also be simpler to promote if prospects can strive them out at a retailer earlier than shopping for them.
A retail presence might additionally assist Meta keep in competitors with Apple’s future AR and VR endeavors, despite the fact that its Vision Pro headset is simply too pricey for many customers.
And, to reply the query proposed by this headline: sure, we do imply extra retail shops. Indeed, Meta has an present brick-and-mortar retail retailer, made out of precise atoms and never pixels, which is positioned in California, not the metaverse.
Ahead of this, Bloomberg reported in February that Meta employed the previous CEO of The RealReal as its retail VP.