Apple is shedding greater than $1 billion per 12 months on its streaming service, Apple TV+, in line with a brand new report from The Information. Apple TV+ is the one service in Apple’s portfolio that isn’t worthwhile, the report reveals.
The firm has spent round $5 billion on content material every year because the streaming service launched in 2019, however introduced that quantity right down to $4.5 billion in 2024. Apple TV+ is thought for unique reveals like “Severance,” “Ted Lasso,” “The Morning Show,” “Silo,” and “Shrinking.”
Despite Apple TV+ productions incomes greater than 2,500 award nominations and wins, the streaming service has lagged behind Netflix, Disney+, and Amazon Prime Video in terms of subscribers.
Although Apple doesn’t disclose what number of subscribers its streaming service has, the report states that Apple TV+ has an estimated 45 million subscribers. For context, Netflix leads the streaming trade with 301 million subscribers.