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    Tammy Nam joins AI-powered advert startup Creatopy as CEO


    Creatopy, a startup that makes use of AI to automate the creation of digital advertisements, has introduced on a brand new CEO: Tammy Nam.

    Nam was beforehand COO and CMO at photo-editing startup PicsArt, and earlier than that the CEO of video streamer Viki. She instructed TechCrunch by way of e-mail that Creatopy was in search of a US-based government who is aware of methods to scale early-stage startups, has labored with European founders (the product was first developed in Romania), and understands advertising tech.

    “Fortunately, I match that invoice,” she stated.

    Nam can be becoming a member of the Creatopy board, whereas the startup’s earlier CEO Dan Oros has stepped into an advisory position.

    The startup introduced a $10 million Series A led by European VCs 3VC and Point Nine final yr. In an announcement, 3VC accomplice Eva Arh described Nam as “the most effective operators I do know.”

    Between February 2024 and February 2025, the corporate claims to have grown mid-market and enterprise income by 400%, with a lot of that development coming prior to now six months. Customers embody AstraZeneca, NASCAR, and The Economist.

    “What’s exceptional about Creatopy — particularly for a comparatively unknown firm — is our capacity to land main enterprise prospects in demanding industries like pharma and banking,” Nam stated.

    She added that prospects love the product for “our intuitive interface, distinctive product capabilities, and wonderful customer support.” In reality, she prompt that as massive language fashions develop into “ubiquitous,” Creatopy differentiates itself based mostly on its “capacity to know buyer wants and ship — maybe sarcastically — high-touch worth on prime of the AI.”

    Nam additionally described model security as a “prime precedence,” with advertising managers importing model kits throughout account setup, and people kits making certain that each AI-generated advert adheres to their model tips.

    “Our AI doesn’t substitute strategic pondering; it amplifies it,” she stated. “Some of our prospects have reported a 10x or extra improve in productiveness as a result of we eradicate the tedious, handbook work of producing tons of of advert variations throughout sizes, codecs, languages, and many others.”



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