RedNote, the Chinese social media app often known as Xiaohongshu, rose to the primary spot on the Apple App Store as a US ban closes in on TikTok. The app presents a mixture of photos, short-form movies, and textual content posts throughout “comply with,” “discover,” and “close by” feeds.
A cursory scroll by way of RedNote’s Explore web page reveals English-language posts scattered amongst these written in Chinese. Many American customers name themselves “TikTok refugees” in movies, whereas others write in textual content posts that they’re in the hunt for a brand new neighborhood due to the potential TikTok ban. Some are even asking inquiries to Chinese customers, akin to “What are some in style memes in China?”
RedNote, which launched in 2013 as a shopping-focused app, now has greater than 300 million month-to-month lively customers and surpassed $1 billion in revenue final yr, in accordance with Bloomberg.
Last week, the Supreme Court heard oral arguments over whether or not to uphold the regulation that can ban TikTok or pressure its China-based proprietor, ByteDance, to promote it to an American firm. The Supreme Court has till January nineteenth to problem a call.
