There is a brand new enterprise fund on the town. Swizzle Ventures, based by Jessica Kamada, former COO of the advertising and marketing company Bamboo, has raised simply over $5 million for its Fund I, in keeping with an SEC submitting. There was no goal elevate quantity.
The agency, which quietly opened in 2023, is an early-stage agency trying to put money into firms that handle a number of the most urgent issues dealing with ladies, together with caretaking, well being and wellness, and funds. It has invested in not less than one firm to this point, in keeping with PitchBook: the psychological healthcare platform Mavida Health.
Kamada didn’t reply to our request for remark.
Kamada posted a yr in the past that she had left her job at Bamboo after seven and a half years with none plan for what to do subsequent. At the corporate, she was the vice chairman of development advertising and marketing, earlier than changing into COO and becoming a member of the board of administrators. She additionally used to work at RedDrop, which offers menstrual schooling to tweens, as a development adviser. Bamboo is thought for working with startups and tech corporations like Great Jones, Lemonaid, and Dropbox, it says.
Swizzle is getting into the trade at an vital time for innovation concentrating on ladies. The caregiving trade is present process a disaster resulting from the price of supporting ailing members of the family; ladies are dealing with a historic growth in funds from the anticipated upcoming “wealth switch”; and girls’s well being has at all times been a sizzling matter, much more so now with the overturn of Roe.
